Market and product

1. Necessity

Pickleball is a modern sport that is rapidly developing in Vietnam and worldwide, accompanied by growing demand for specialized equipment care products.

Recognizing that most pickleball paddle cleaning products currently available on the market (mainly on e-commerce platforms) lack clear origin, transparent ingredients, and assured safety during use, the company has conducted research and developed a Pickleball paddle cleaning product with safe ingredients and outstanding cleaning performance. The product helps extend the lifespan of Pickleball paddle surfaces and has been highly rated by users for its quality.

Research into such niche products reflects an innovation-oriented approach in science and technology research, closely aligned with practical consumer needs and proactive in capturing emerging market trends.

2. Research and application process

The Pickleball paddle cleaning product was researched based on the specific requirements of this sport. The surfaces of Pickleball paddles and balls are often exposed to sweat, dirt, and outdoor environmental factors, requiring a specialized cleaning solution that ensures both user safety and surface protection.

The research process included:

• Analyzing the common material structures of Pickleball paddles and balls to select compatible chemical components.
• Developing a Pickleball cleaning formula applying surface-cleaning and restoration technologies, ensuring the safety of equipment structure.
• Testing surface recovery performance after product use, and evaluating durability and grip feel of the equipment.
• Conducting chemical safety assessments for users to ensure the product does not cause irritation and is suitable for individuals who regularly train and compete in sports, fully meeting criteria for cleaning efficiency, surface restoration, and safe use.

3. Results and effectiveness

The product has received very positive feedback from the market and the Pickleball community thanks to its effective cleaning performance, non-damaging impact on equipment surfaces, and safety during use. Notably, several contract manufacturing partners have signed production orders based on this formula, opening up potential for commercialization and product scale expansion. This affirms the company’s flexible and creative research capability and expands the company’s brand into niche market segments.

4. Overall significance and future development orientation

Through research on new products and technological improvements, Hanoi Soap Joint Stock Company not only meets market demand and increases revenue but also gradually enhances product value, ensures user safety, and moves toward green consumption and sustainable development, in line with the Group’s overall orientation and global trends.

In the coming period, the Company plans to continue to:

• Research and improve toilet cleaner products toward the use of biological enzymes, reducing dependence on strong chemicals and enhancing environmental friendliness.
• Develop additional specialized products to expand into other high-potential niche markets.
• Intensify research to improve traditional products such as laundry detergents, fabric softeners, and dishwashing liquids, in line with trends toward natural-origin raw materials, good biodegradability, and reduced emissions of harmful chemicals.
• Strongly apply digital transformation in research and development, quality control, and product traceability.